Branding is today’s new buzz word. A message that instantly tells the world who you are. Of all the logos worldwide, the golden arches probably can claim the highest recognition. The symbol of the arches was launched over half a century ago. While the logo has undergone a few changes, the arches have always remained. If you want to check out how the logo evolved, go to the logoblink website.

Were you aware that while Coca-Cola has changed the design of their soft drink bottles, that the logo hasn’t changed a bit since the brand was introduced? Created by a pharmacist in 1886, Dr.John Pimberton, by now, Coca Cola’s logo has gained recognition the world over. Believing that the pair of C’s would be captivating in advertising, Dr. Pimberton’s accountant and assistant, Frank M. Robinson, created Coca Cola’s famous logo, and he wrote it in his own unique handwriting.

The logo for Nike represents athletics and sports. A Greek goddess’s wing is suggested by the logo. Carolyn Davidson, a graphic arts student at Portland State University designed the logo in 1971. Just perfect! The swoosh is another name for Nike’s logo. Worn and sold by the Air Jordan line, many famous athletes such as Tiger Woods,
LeBron James, Andre Agassi, as well as Venus and Serena Williams have personally endorsed the brand.

The Famous Google Logo

Called the doodle – is one of the most popular web destinations in the world. Ruth Kedar gets credit for the design which utilizes a word depicted in Catull font. Although simplistic, this logo is also visually appealing and easily recalled. Google gets creative with their logo too, always experimenting with the design. It’s always up-to-date and always interacts with users. For instance, it offered the Pac Man game in celebration of the 30th anniversary of Pac Man, and they even sponsored a contest for students throughout the world to redesign the logo artistically. Google is well aware that its logo is popular!

Your business will be put on the map by the design of the logo! With a competitive worldwide marketplace, having a company logo is as meaningful as a national flag. Logos serve as your symbolic image that is broadcast to the world. A company’s logo serves as its signature mark. This is the branding image that represents your company and brings instant recognition.




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